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TSL Team

BYD's Strategic Entry into Canada Shakes Up North American EV Market


BYD launched the BYD Seal in Europe at the IAA auto show in Munich, Germany. The electric sedan has a starting price of 44,900 euros ($48,479). Arjun Kharpal | CNBC


BYD is poised to significantly influence the North American electric vehicle (EV) market with its entry into Canada, aiming to establish a strong presence by selling passenger electric vehicles. The move involves strategic discussions with Canadian dealers for potential dealership openings and coincides with considerations for a new plant in Mexico. This expansion reflects BYD's broader strategy to use Canada and Mexico as entry points into North America, contrasting with their decision not to launch passenger EVs in the U.S. due to the complex political environment. Their recent partnership with Uber to deploy 100,000 EVs globally underscores BYD's ambitious plans​

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